Privacy Policy

This Privacy Policy describes how personal data is collected, used, stored, and protected when individuals engage with our services, including websites, mobile applications, retail locations, and related platforms. Ensuring privacy and transparency is a core priority, and this document explains the practices and safeguards in place to handle information responsibly. By accessing or using these services, users acknowledge and agree to the procedures outlined here, including the ways in which personal information may be processed and shared.

Personal information refers to any data that can identify, or be reasonably associated with, an individual or household. This includes information voluntarily provided by users, details collected automatically through interactions with digital services, and information obtained from third-party sources. Personal data may be gathered during online activity, in-person transactions, customer support communications, marketing engagement, and participation in promotions or surveys. It may also include information about other individuals, such as gift recipients, when collected for specific purposes.

Users may provide data such as names, email addresses, phone numbers, mailing and billing addresses, and dates of birth. Account information, including usernames and passwords, may be collected, alongside transaction details like payment information and verification data. Additional information could include purchase history, product preferences, survey responses, participation in promotional events, submitted reviews, support inquiries, and content or media shared through the services.

Certain information is collected automatically when interacting with services. This may involve technical details such as device type, browser type, operating system, IP address, and approximate location. Usage patterns, including pages visited, links clicked, time spent on content, and navigation behaviors, are also recorded. Tracking technologies, such as cookies and similar tools, help remember user preferences, customize content, measure performance, and support proper functioning of the services.

Collected information is used to support operational and business needs, including processing transactions, managing accounts, fulfilling orders, and providing customer support. Data may also be employed to personalize content, recommend products, deliver marketing communications, administer promotions, monitor system performance, detect and prevent fraud, maintain security, and meet legal obligations. Aggregated or anonymized data may be utilized for research, reporting, or analytical purposes.

Personal information may be shared with trusted third parties when necessary for operational purposes. This includes service providers that handle payment processing, order fulfillment, shipping, customer support, analytics, and marketing services. Financial institutions involved in transactions may also access relevant information. Disclosure may occur to comply with legal requirements or during corporate activities such as mergers or acquisitions. Personal data is not shared with external parties for marketing purposes without user consent.

Users have control over their personal information and can manage communication preferences, adjust cookie settings, or opt out of certain uses. Requests to access, correct, delete, or limit the use of personal data can be made according to applicable laws. Account information such as billing and shipping details can be updated via account settings or by contacting customer support. Measures are implemented to protect data from unauthorized access, misuse, or alteration.

These services are not intended for children under thirteen. If information from a child is identified, it will be promptly removed. Personal data is primarily stored and processed in the United States, though authorized service providers in other regions may access it under proper safeguards.

This Privacy Policy may be updated periodically to reflect changes in laws, technology, or business practices. Updates will be communicated through the services, and continued use indicates acceptance of any revisions. Questions regarding privacy practices can be directed to support@bathandbodyuorks.it.com or by calling 124 235-5696.